LM Cigarettes Ad: Low Tar, More Flavor from 1950’s Size: 11 x 15 inches
Sales of Lucky Strikes increased by more than 300% during the first year of the advertising campaign. L&M Cigarettes Ad. Bernays then endeavored to make green a fashionable color. The centerpiece of his efforts was the Green Ball, a social event at the Waldorf Astoria, hosted by Narcissa Cox Vanderlip.